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Is Brand Yourself Still in Business? (2026 Update)

Brand Yourself product

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Brand Yourself pitched an online reputation management service in series 16, with founders Patrick Ambron and Nathan Evans after one hundred thousand pounds for just two and a half percent of the company, a deal Peter Jones agreed to.

Older accounts describe the platform still operating.

A Bold Number For A Sliver Of Equity

Offering only two and a half percent for a hundred thousand pounds valued the business north of four million pounds on the day, an assertive figure for a panel whose default instinct is usually to hunt for a reason to pass.

The underlying pitch was simple and easy for anyone to relate to: search your own name, and whatever comes up first is largely outside your control, and a single bad result can cost someone a job or a client regardless of whether it is fair.

Checking A Service Business

Notes on file describe the company still running its own platform, helping clients bury unflattering search results under more favourable content and shape a tidier online footprint.

A service like this was never going to show up on a shelf or a marketplace, since the whole product is ongoing work on a client's search results rather than an item to ship.

Note: Based on the public record; company situations can change, so treat this as a snapshot.

Published by Dragons Den Hub, April 2026.