Is Look After My Bills Still in Business? (2026 Update)
Look After My Bills has wound downAmazon still lists similar products in this category.
Browse similar products on AmazonFull story →Will Hodson and Henry De Zoete pitched a service that automatically shifted customers onto a cheaper energy deal the second their existing contract ran out, with zero admin needed from the customer.
The service is no longer running. Companies House confirms the company was formally dissolved.
A Fast, Rich Exit
The founders asked for £90,000 for 3 percent of the business, and Jenny Campbell and Tej Lalvani backed the deal.
Reports describe the company growing to more than 200,000 customers within months and then selling to GoCompare's parent, GoCo Group, for a sum reported as high as £12.5 million, a remarkably quick turnaround for a Dragons' Den company.
Why It Stopped Anyway
Free automatic energy switching only works commercially if there are plenty of genuinely cheaper tariffs to switch customers into, and the UK energy market largely stopped offering that after 2021, with price caps and supplier collapses squeezing margins across the sector.
That is a case where the underlying business model, not the founders or the original deal, ran out of road.
Where It Stands Now
Companies House lists Look After My Bills Ltd as dissolved with a dissolution date of 4 January 2022, and the switching service itself no longer accepts new sign-ups.
So this is an unusual result: a pitch that was a commercial triumph on nearly every measure, sold for millions inside a year, that nonetheless does not exist as a live company today because the market it depended on changed underneath it.