Is Lumacoustics Still in Business? (2026 Update)
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Look for Lumacoustics on AmazonFull story →Tim Williams and Tom Hogan pitched Lumacoustics, an interactive wall letting people spray-paint digital art with light instead of actual paint, wanting £50,000 in return for a 40 percent stake, and landed a joint deal with Peter Jones and Deborah Meaden.
The company is still operating, though it now generally goes by the shorter name Luma.
More Theatre Than Product Demo
The display let users create motion-tracked light art in real time on a huge screen, with no mess involved, a piece of showmanship that worked as well in the studio as it would at any live event.
Jones and Meaden together funded the £50,000 request, a pairing that gave the founders both events-market instinct and consumer-brand experience to draw on.
From A Novelty Wall To Global Brand Clients
The business broadened from a single graffiti-wall gimmick into a wider exhibitions and interactive-display operation, working stands and installations well beyond the original concept.
Under the Luma and YrWall names, client work has reportedly included Google and YouTube on the tech side, Orange among telecoms brands, and Glastonbury Festival on the events calendar, with regional distributors in Scotland handling installation work.
Why A Gimmick Became A Real Business
Finding buyers among brands and event organisers, rather than trying to sell to individual consumers, let the product be priced by the installation or the day, well above anything a mass consumer price tag could ever have supported.
Few products from this era of the show remain relevant enough to still be booked by household-name clients, which makes this one of the more striking survival stories in this set.