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Is SURVIVA-SURVIVAJAK Still in Business? (2026 Update)

SURVIVA–SURVIVAJAK product

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Letitia Valentine and Alexander Lewis pitched Surviva-Survivajak, a foil-lined jacket built to prevent hypothermia and manage shock, wanting £75,000 in return for a 45 percent stake, and secured backing from Deborah Meaden.

The available evidence leans toward this business having stopped operating.

Kit Built For Real Emergencies

The jacket's foil lining was engineered to delay heat loss and buy precious time during a hypothermia or shock episode, aimed at sailors, outdoor workers and rescue crews as much as ordinary consumers, the kind of product that lives or dies on meeting a recognised safety standard.

Meaden matched the £75,000 request in full for the stake on offer, unusual in itself since most Den agreements get renegotiated at least slightly before filming wraps.

Where The Distribution Went

Safety gear like this depends on distribution through outdoor retailers, marine suppliers and emergency-service procurement, a slow, relationship-driven sales cycle unlike a typical consumer gadget.

No retailer stocks the jacket and no company site is currently live, and the clearest secondhand account describes trading having stopped.

Buying One Today

Meaden's full-price backing is unusual in this archive, which makes the wind-down that followed a sharper reminder that a clean deal on camera guarantees nothing afterwards.

If you are hoping to buy this jacket in 2026, treat it as off the market rather than something a current retailer stocks.

Note: Based on the public record; company situations can change, so treat this as a snapshot.

Published by Dragons Den Hub, March 2026.