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Rapstrap productDeal made in the Den

Season 6 · Episode 4

Rapstrap

a waste-free cable tie

Rapstrap brought a waste-free cable tie to Dragons' Den in season 6. We follow the aftermath and whether it is still on sale.

The askNot on recordthe ask was not published
On-air resultDeal agreed
Founder: Andrew Harsley

The pitch

What walked into the Den

Andrew Harsley brought Rapstrap to Dragons' Den in season 6, which aired in 2008.

In the pitch, Rapstrap asked the Dragons for £150,000 for 50% of the business, valuing the business at about £300,000.

After the show

What happened next

On air, Rapstrap agreed a deal of £150,000 for 50%, backed by Duncan Bannatyne and JamesCaan. The terms are quoted from the aired episode as public record.

Our read

The Hub verdict

Andrew Harsley's Rapstrap reimagined the humble cable tie as a waste-free alternative, and he pitched it hard in season 6, offering half of the business for 150,000 pounds. That fifty-percent stake values the company at 300,000 pounds, and two Dragons, Duncan Bannatyne and James Caan, took it together on the terms proposed. Parting with half your company between two investors is a serious commitment, but a green product needing manufacturing scale may well need that kind of muscle behind it. The 150,000-pound cheque was among the larger ones in this group, matching the ambition of the pitch. That was the format at its most transactional, and for a manufactured product needing tooling and volume it was often the only kind of money worth having.