Is Nimble Still in Business? (2026 Update)
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Look for Nimble on AmazonFull story →Von Sy pitched plant based cleaning products for bottles, surfaces and baby laundry, built to perform like conventional chemical cleaners without the harsh ingredients.
The brand is not just still trading, it has grown considerably since the pitch.
The Terms
Sy wanted £85,000 for 45 percent of the business, and Touker Suleyman, Sara Davies and Tej Lalvani supplied the full amount together at those terms.
A founder who had spent years manufacturing household cleaning products before starting the brand brought real formulation credibility to a category parents are naturally cautious about.
Getting Onto The Shelf
Getting a small baby brand into supermarket supply chains is a slow process of retailer meetings and packaging compliance that most Dragons' Den consumer pitches never get past.
Three investors with combined retail, manufacturing and brand backgrounds gave the founder a genuine bench to draw on for exactly that grind.
Where It Stands
The range has since spread into hundreds of UK and Irish supermarkets, backed by its own site and a listing on Amazon.
Reaching that scale of retail placement years after the deal closed puts this among the stronger growth stories in this batch.