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Is OHMME Still in Business? (2026 Update)

OHMME product

OHMME has wound downAmazon still lists similar products in this category.

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OHMME pitched men's yoga clothing built from recycled materials, including reclaimed fishing nets, in series 16, with founder Louis d'Origny after eighty thousand pounds for twenty percent of the business, and Peter Jones was the one who backed it.

Older write-ups describe the brand selling through several retailers, but company filings and the state of its own website point to it having wound down.

A Gap That Looks Obvious Once You Hear It

Most yoga wear on shelves at the time was cut for women first and adapted for men almost as an afterthought, and d'Origny built his pitch around fixing that from the ground up rather than treating men as a secondary market.

Framing the brand around eco-friendly, ethically minded manufacturing gave the pitch a second hook beyond fit alone, aimed at a growing pool of male yoga practitioners who had genuinely few options built specifically for them.

The Filing And The Dead Storefront

Older accounts describe the range on shelves at several retailers, among them a specialist yoga chain, a sportswear chain, and one large online marketplace. Companies House tells a different, more current story: OHMME LIMITED carries a status of Dissolved, dated the fifth of July 2022, and its official web address now hosts a repurposed blog with nothing left to buy.

A formal dissolution filing next to a dead storefront is about as clear a signal as this kind of question gets.

Note: Based on the public record; company situations can change, so treat this as a snapshot.

Published by Dragons Den Hub, April 2026.