Is Rockstar Spirits Still in Business? (2026 Update)
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Look for Rockstar Spirits on AmazonFull story →Thomas Hurst pitched Rockstar Spirits, a Manchester-made line of spiced rum, wanting £25,000 for just 8 percent of the company, and Touker Suleyman and Tej Lalvani agreed to fund it together.
The brand is still pouring, selling direct through its own online shop.
A Small Slice Of A Crowded Shelf
Supermarket own-label rums crowd out a lot of independent producers, so keeping the equity ask down to 8 percent signalled real confidence in the valuation before the numbers were even discussed. Drinks pitches tend to succeed or fail on the tasting, and getting a panel to enjoy the product before talking terms does most of the persuading.
Suleyman and Lalvani split the £25,000 between them, pairing retail and manufacturing know-how with experience in consumer health products, a broader set of contacts than a single backer could offer.
Medals And Television Appearances
The range grew from its original Pineapple Grenade flavour into seven varieties, all distilled at the Diamond Distillery in Guyana, and won Triple Gold honours at the 2021 Global Rum Masters competition.
It has also stayed visible through appearances on This Morning, on Sunday Brunch, plus a later spot on Steph's Packed Lunch, several separate shows across several years rather than one broadcast moment.
Where To Find A Bottle
Stock is sold through the brand's own store and specialist retailer Master of Malt, with nothing suggesting it currently sells through Amazon.
Award wins and an expanding flavour lineup both point to a business building momentum rather than coasting on its television debut.