The pitch
What walked into the Den
Hawksdrift Falconry appeared on Dragons' Den in season 8, episode 4, which aired in 2010, pitched by Layla Bennett.
In the pitch, Hawksdrift Falconry asked the Dragons for £50,000 for 25% of the business, valuing the business at about £200,000.
After the show
What happened next
On air, Hawksdrift Falconry agreed a deal of £50,000 for 25%, backed by Duncan Bannatyne. The terms are quoted from the aired episode as public record.
Our read
The Hub verdict
A falconry business offering pest control and displays is about as far from a conventional Den product as it gets, which is part of what makes Hawksdrift's clean deal fun to track. Layla Bennett asked for £50,000 in exchange for 25 percent, pricing the business at £200,000, and Duncan Bannatyne took the quarter-stake at exactly those terms.
Bannatyne backing a hands-on service business rather than a gadget fits his pragmatic streak as an investor. Neither the cash nor the equity moved during the negotiation the episode shows, so this closed as proposed.
An unconventional service business, a conventional full-ask close.
