The pitch
What walked into the Den
Icy Edible Mouthwash, Larry Laing’s swallowable natural mouthwash gel from Bedford, Nova Scotia, featured in season 20, episode 8. It carried one of the smaller self-valuations of the season.
Opened with a bid for $75,000 against 50 percent, a valuation landing near $150,000.
After the show
What happened next
The pitch ended without an investment, though one Dragon offered to sponsor Larry into his Venture Park accelerator program.
In July 2026 the site was live with marketing copy and a featured-products store page.
Our read
The Hub verdict
Putting half the business on the table for a five-figure sum values the edible-gel product near one hundred and fifty thousand, and that split reads as a founder chasing a partner and validation as much as cash. He got a version of it without the money. No Dragon invested, but one passed while offering to sponsor Larry Laing into his Venture Park accelerator, which for a single-product inventor still hunting a route to market is worth more than a small cheque. The site still carries marketing copy and a featured-products page, though nothing is currently available to buy through it.
No cheque, but an accelerator seat from the Dragon




