Independent guide to Dragons' Den Canada (CBC) · Every availability claim is checked

Dragons' Den Canada archive

Dragons' Den Canada Season 12

The Season 12 Canadian pitches we keep tabs on, from the ask on air to where each brand stands now.

106 products and businesses across 19 episodes

Figures below are the ask each founder brought to the Den, in Canadian dollars. The on-air result, where we have it, is on each pitch page.

Dragons' Den Canada season 12

Products from this season

Browse the pitches, episode by episode

Episode 1

10 pitches

Episode 2

5 pitches

Episode 3

5 pitches

Episode 4

6 pitches

Episode 5

5 pitches

Episode 6

5 pitches

Episode 7

5 pitches

Episode 8

5 pitches

Episode 9

8 pitches

Episode 10

5 pitches

Episode 11

5 pitches

Episode 12

5 pitches

Episode 13

4 pitches

Episode 14

4 pitches

Episode 15

5 pitches

Episode 17

5 pitches

Episode 18

4 pitches

Episode 19

5 pitches

Episode 20

5 pitches

Other pitches this season

5 pitches

Season 12 of Dragons' Den Canada opened in 2017, and its premiere delivered one of the show's most-cited deals: a young candy founder who faced offers from every Dragon and left having halved the equity she put up.

We anchor every deal claim to a source and the ask to the public record. Where a season has a headline outcome we can cite, we lay out the math; where the record simply stops after the ask, we say so plainly rather than guess at a handshake.

Season 12 earns its place largely on the strength of its premiere, one of the most-cited deals in the show's run. A founder facing offers from every Dragon, and taking the one that cut her equity give in half, is the kind of on-air moment that gets taught as a negotiation lesson.

The rest of the season is unusually deal-heavy. Jim Treliving gave ODii exactly what it came for, Michele Romanow backed RVezy at its asking price, and a student walked out of the Summary Scanner segment with three times his ask split across all six Dragons. Only the bar-game pitch left with nothing. One data note worth flagging: the premiere brand later returned for a retrospective slot in a much later season, and the terms belong here, where they actually happened.

Home to the premiere deal that doubled a valuation in one sentence.