The pitch
What walked into the Den
Kenn Buxton of Vancouver brought ODii, a long-reach grab-and-lift tool, to season 12, episode 3.
His figure was $200,000 for 20 percent, placing the gadget at a $1 million valuation.
After the show
What happened next
Jim Treliving took the deal at the full ask, $200,000 for 20 percent.
The original web address is now a parked domain for sale, though ODii-branded tools still turn up through third-party retailers.
Our read
The Hub verdict
Two hundred thousand dollars for 20 percent values this reach-and-grab tool at $1 million, a tidy number for a single-gadget pitch, and Jim Treliving gave the founder exactly what he came for. What he pitched back was distribution: contacts in the States and a record of moving products into American retail, which is the one thing a one-product tool needs to survive past its first run. The aftermath is tangled. The original domain is parked and for sale while an ODii-branded tool still turns up through third-party retailers, and a product outliving its listing is not the same as the company outliving it.
Treliving paid the full ask; original domain now parked




