Independent product guide to Dragons' Den · Every availability claim is checked
Doughboys Pizza productDeal made in the Den

Season 22 · Episode 2

Doughboys Pizza

billed as frozen pizzas

The ask£90,000for 10% of the business
Implied valuation£900Kask / equity
On-air resultDeal agreed
Founders: Luke, Owen Buckmaster

On the record

The deal, on the record

Doughboys Pizza asked the Dragons for £90,000 in return for 10% of the business and struck a deal with Peter Jones on air. Figures are drawn from public records of the pitch.

Season
22, ep 2
On-air outcome
Struck a deal
Category
Food and Drink

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.