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Genuine Tea productDeal made in the Den

Dragons' Den Canada Season 13 · Episode 19

Genuine Tea

business proposal is the dragons’ cup of tea

The ask$90,000for 15% of the business
Implied valuation$600Kask / equity
On-air resultDeal agreed
Founders: Sarah Wilcox, David O'Connor

On the record

The deal, on the record

Genuine Tea pitched for $90,000 in return for 15% equity.

Season
13, ep 19
On-air outcome
Struck a deal
Deal terms
$150,000 for 30% split between two Dragons: $100,000 for 20% from the second Dragon and $50,000 for 10% from Arlene Dickinson. The second Dragon's name is
Category
Food and Drink

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.