Independent product guide to Dragons' Den · Every availability claim is checked
Love Da Pop productDeal made in the Den

Season 9 · Episode 2

Love Da Pop

pitched as a business turning the old popcorn treat into a modern

The ask£70,000for 45% of the business
Implied valuation£156Kask / equity
On-air resultDeal agreed
Founders: Christian Hartmann, Martin McLaughlin, Tom Callard

On the record

The deal, on the record

Love Da Pop asked the Dragons for £70,000 in return for 45% of the business and struck a deal with Peter Jones on air. Figures are drawn from public records of the pitch.

Season
9, ep 2
On-air outcome
Struck a deal
Category
Food and Drink

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.