Independent product guide to Dragons' Den · Every availability claim is checked
Poppy's Picnic productDeal made in the Den

Season 15 · Episode 11

Poppy's Picnic

presented as raw natural dog food brand

The ask£60,000for 15% of the business
Implied valuation£400Kask / equity
On-air resultDeal agreed
Founders: Dylan Watkins, Louise Mackintosh

On the record

The deal, on the record

Poppy's Picnic asked the Dragons for £60,000 in return for 15% of the business and struck a deal with Deborah Meaden on air. Figures are drawn from public records of the pitch.

Season
15, ep 11
On-air outcome
Struck a deal
Category
Pet Products

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.