Deal made in the DenSeason 10 · Episode 13
Proper Maid
pitched as homemade cakes with a twist
The ask£50,000for 25% of the business
Implied valuation£200Kask / equity
On-air resultDeal agreed
Founder: Allison Whitmarsh
On the record
The deal, on the record
Proper Maid asked the Dragons for £50,000 in return for 25% of the business and struck a deal with Deborah Meaden on air. Figures are drawn from public records of the pitch.
- Season
- 10, ep 13
- On-air outcome
- Category
Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.
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