Deal made in the DenSeason 14 · Episode 16
Rugged Interactive
described as motivational fitness technology
The ask£100,000for 30% of the business
Implied valuation£333Kask / equity
On-air resultDeal agreed
Founder: Simon Heap
On the record
The deal, on the record
Rugged Interactive asked the Dragons for £100,000 in return for 30% of the business and struck a deal with Peter Jones and Deborah Meaden on air. Figures are drawn from public records of the pitch.
- Season
- 14, ep 16
- On-air outcome
- Category
Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.
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