The pitch
What walked into the Den
A couple from Beausejour, Manitoba, brought their holiday decor line to the Den.
Our read
The Hub verdict
The shape of the ask is what makes this early pitch memorable: ten thousand dollars for a controlling fifty-one percent, meaning the Turchinskys offered outright control of the business for a tiny cheque, an implied value under twenty thousand. Handing over the majority for so little says the founders wanted an operator beside them far more than they wanted the money.
Holiday decor is a brutally seasonal business, with a selling window of a few weeks and a full year of inventory and cash tied up waiting for it, so a partner with retail relationships is worth more than a cheque to a company this size. Offering control for ten thousand dollars is what that calculation looks like when a founder does the maths honestly.
Majority control offered for a tiny cheque on a seasonal product
Worth knowing: Offering a majority stake for a small cheque is a striking pitch choice.
