The pitch
What walked into the Den
The Xtra Hand appeared on Dragons' Den in season 20, episode 11, which aired in 2023, pitched by Alan Gillett.
In the pitch, The Xtra Hand asked the Dragons for £40,000 for 25% of the business, valuing the business at about £160,000.
After the show
What happened next
The Xtra Hand struck a deal in the Den.
Our read
The Hub verdict
Alan Gillett's pitch is a recent one, from season 20 in 2023. The Xtra Hand asked for £40,000 in exchange for 25 percent, a £160,000 valuation for the hands-free dust-extraction tool, and Peter Jones took the quarter-stake. A small, practical trade product like this often draws Dragon interest for its clear use case, and a low five-figure raise keeps the entry price accessible on both sides of the table.
A quarter of a trade tool, and Peter Jones was in.




