The pitch
What walked into the Den
Ben Hardyment brought Zapper to Dragons' Den in season 10, which aired in 2012.
In the pitch, Zapper asked the Dragons for £250,000 for 30% of the business, valuing the business at about £833,333.
After the show
What happened next
A deal was agreed on air for Zapper.
Our read
The Hub verdict
Ben Hardyment made one of the boldest asks in this batch: £250,000 for 30 percent of Zapper, the service that pays cash for used gadgets and media, a valuation north of £833,000. Theo Paphitis backed it.
A quarter-million-pound raise signals a business already operating at some scale, the kind of trade-in model that needs working capital to buy inventory before it can grow. Finding a single Dragon willing to write a cheque that size in one go is the rarer half of the story.
One of the boldest asks here, and Theo Paphitis backed it.
