MINDD Bra

size-inclusive

The ask$250,000for 10% of the business

Implied valuation$2.5Mask / equity

On-air resultDeal agreed

Founder: Helena Kaylin

On the record

The deal, on the record

MINDD Bra pitched for $250,000 in return for 10% equity.

Season: 20, ep 5
On-air outcome: Struck a deal
Deal terms: $250,000 for 12% equity plus a 5% royalty (originally offered as 15% plus a 10% royalty until three times money back)
Category: Fashion and Beauty

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.