Independent product guide to Dragons' Den · Every availability claim is checked
The Running Mat productDeal made in the Den

Season 11 · Episode 2

The Running Mat

presented as portable wearable exercise mat and boot-camp business

The ask£50,000for 40% of the business
Implied valuation£125Kask / equity
On-air resultDeal agreed
Founder: Donna Kerr-Foley

On the record

The deal, on the record

The Running Mat asked the Dragons for £50,000 in return for 40% of the business and struck a deal with Deborah Meaden and Kelly Hoppen on air. Figures are drawn from public records of the pitch.

Season
11, ep 2
On-air outcome
Struck a deal
Category
Sports and Outdoors

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.