Deal made in the DenSeason 19 · Episode 2
The Toto Sleep Company
pitched as bio-metric sleeping aid for infants
The ask£150,000for 35% of the business
Implied valuation£429Kask / equity
On-air resultDeal agreed
Founder: Victoria Fullarton
On the record
The deal, on the record
The Toto Sleep Company asked the Dragons for £150,000 in return for 35% of the business and struck a deal with Sara Davies on air. Figures are drawn from public records of the pitch.
- Season
- 19, ep 2
- On-air outcome
- Category
Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.
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