Independent product guide to Dragons' Den · Every availability claim is checked
Wedge Welly productDeal made in the Den

Season 8 · Episode 5

Wedge Welly

presented as wellington boots with a wedge

The ask£65,000for 30% of the business
Implied valuation£217Kask / equity
On-air resultDeal agreed
Founders: Sarah, Mike Longthorn, Laura Booth

On the record

The deal, on the record

Wedge Welly asked the Dragons for £65,000 in return for 30% of the business and struck a deal with Theo Paphitis on air. Figures are drawn from public records of the pitch.

Season
8, ep 5
On-air outcome
Struck a deal
Category
Fashion and Beauty

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.